Why the need for social media?

October 24, 2011 10:28 am

It is hard to imagine life before social media. Here at MyMarketingAID we would quite simply be lost without it. What’s more is that the concept of social media is dynamic, fast moving and constantly changing.

At MyMarketingAID we understand how important it is to keep on board of the social media train. Fall off and you fall behind. Forget to get on and you are left standing on the sidelines.

It is now recognised that over 70% of small and medium sized business use social media in one way or another to promote their company. But why is it so important I hear you ask? Well social media is more than just a tweet here or a Facebook comment there. In the business world it is one very powerful tool indeed.

Here are a few reasons why;

Lead generation

Your contacts and clients can refer and recommend you to others. Twitter for example is a great way as you can retweet a comment.


By adding keywords and phrases throughout your website Google will rank it higher. This means more prospective clients will find you.


It is a perfectly acceptable way of seeing what the competition are up to.

Wider audience

With social networking you can now reach more people than ever before. You can publicise yourself in the way ‘you’ want to . Did you know that if Facebook were a country it would be the third largest in the world?

Two way dialogue

It is not just about your company speaking but now clients can speak back to you.

Time is money

Well the only thing you need to pay for is time…as social media and networking is free.

At MyMarketingAID we believe that there really is nothing else but to join the social media bandwagon. To find out more about how social media can help your business contact us on 0161 452 0311.

Look, we are doing it for ourselves too. Check us out on Facebook, Twitter and LinkedIn.


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