Hayward Baker Promotional

Client:
Formed in 2000, Hayward Baker work in the personal injury sector offering their services to clients who have suffered from RTA’s, slips and trips, motorcycle/cycling accidents, holiday accidents, and more.

Brief:
mmadigital were asked to create a promotional video to promote and differentiate their cycling/motorcycling accident sub-brands. Hayward Baker wanted to positively publicise each brand, using actors and an original on-location shoot, to help bolster their web and social media presence.

Outcome:
The promotional videos helped to raise the profiles of both sub-brands, leading to over 5,000 YouTube views and some eye-catching visuals for their Facebook advertising campaigns. In turn, this helped to secure thousands of likes, leads and page views.