Tag Archive: visibility

The benefits of corporate video production

February 2, 2012 12:21 pm Leave your thoughts

More and more companies are using videos to promote their brands online. Corporate video production as a part of marketing strategy is growing. mmadigital use it to promote their own services and also their clients’ products and services. Why? The explanation is simple. We are all accustomed to watching things on screen – the TV, our PC, our ipads, iphones or smart phones. So it’s no wonder that 70% of online visitors watch videos or that visitors to YouTube spend an average of 27 minutes a day watching them (comscore, eMarketer, NYTimes 2007). Why should you have a corporate video? Simply because corporate videos online help to move you up the search engine rankings and it’s all about being seen and heard by those who will engage and buy your product or service. There are a few must-dos that any company considering corporate video for marketing should take into account:…


Christmas Special from mmadigital

December 7, 2011 9:44 pm Leave your thoughts

Another year is coming to an end.  Has your marketing strategy worked for you this year?  Has it gained you more customers, got your name out to a relevant audience?  Have you adopted a marketing policy for your social media?  Or do you feel you need to think again or worse still, don’t know? Sign up for  our free marketing health check before Christmas and as it’s the season of good cheer, we’ll send you £50 worth of John Lewis vouchers.  Sounds like an offer you can’t refuse? What does a health check involve?  We discuss with you either face to face, on the telephone or online about all those things you’d like to achieve such as a number one rating on Google, a more dynamic website, or simply more customers. Our team of experts will tell you how we can achieve these things for you.  We’ll agree a one…


Google + for your business

December 1, 2011 2:31 pm Leave your thoughts

Although Google+ is still in its infancy, it has gained 40 million users in just a few months which gives some indication of its pick-up and how ‘hot’ it is. You no longer need an invitation to join and businesses can build their own Brand pages for visibility and SEO purposes. Stream Its features, whilst similar to other Social Networking sites, have some extras and of course different names. Google+ Stream = newsfeed but using the Circles feature with Stream means you can switch which Stream you see at any time i.e. click on your business circle when in Stream and only get newsfeed from that Circle. This is a useful feature and helps to maintain that ‘clean’ appearance. Similarly if you want to update your status, just click on share to select who you sees your updates – one friend, a selected circle or everyone. Search and Sparks Using…


How Social Media is vital to SEO

November 16, 2011 10:33 am Leave your thoughts

It’s true, Mymarketing AID knows that Social Media is very important, vital even, to your rankings in any search engine listings. Simply using keywords in your web content is not enough, it’s only a part of the optimisation and ranking process.  Search engines now want to know how good your website is by looking at the number of backlinks your site or blog has. As with all technology nothing stays still for long which is why search engines are now recognising social signals or links to influential people on Social Media sites like Facebook, Twitter and LinkedIn add to the quality of your page and get you ranked higher. Here are Mymarketing AID’s top reasons why social media is vital to SEO: 1. Social Media sites let you tap into existing traffic sources 2. Social Media is a time saver as you just need to upload your content, keywords and…


Copywriting services at mmadigital

September 23, 2011 4:42 pm Leave your thoughts

Do you ever get stuck for words?  Do you ever have trouble condensing what you want to say into the 140 characters for a tweet? We all have blank moments but you can’t afford to let them show in your web copy or other marketing materials.  Mymarketing AID have a team of professional copywriters and marketing professionals who can do this for you; words are our business. We can undertake any kind of copywriting for you from web copy – your shop window on the Internet – to email marketing campaigns, from blog writing to press releases.  Our team can write copy for your promotional materials or direct mail campaigns. We can make sure that the copy is SEO friendly so that you are picked up in search engines and increase your ranking.  This is vitally important to ensure you are ‘seen’. It’s just one of the professional services we…


SEO services from MMA

September 16, 2011 6:26 pm Leave your thoughts

SEO or Search Engine Optimisation ensures your website, webpage, blog or video is more visible.  It is no good having all that valuable information about you or your products sat in the ether if no one can find them. Mymarketing AID can work with you to optimise your Internet visibility and build your business. SEO is one of those acronyms which seem to cover the real meaning in a cloud of jargon that many of us don’t understand – and when we’re told its meaning in full we just nod and make out we understand! However mysterious the term, the team at Mymarketing AID can make sure that the search engines that need the information understand it! Mymarketing AID know how these search engines work and experience tells them what people search for i.e. the actual words typed into search engines like Google, Yahoo and Bing.  With this knowledge they…


What is SEO and how can it help your business?

August 24, 2011 5:09 pm Leave your thoughts

SEO or Search Engine Optimisation to give it its full title is a way of promoting your digital presence, your website in particular but also your blog if you have one. Organic SEO makes sure that search engines find your website via keywords or phrases that rank your listing higher in the search engine stakes. The more times your site or page appears in the search engines the higher up the page you are listed. In turn, this makes you more visible to a higher number of searchers so that when they are looking for something you can offer, your website comes higher in the search engine listing.  The very way that search engines list, encourages us to look at the top listed sites that match our search criteria first. Experts will consider the search engine that your target audience use most.  However there are three main search engines and…