Tag Archive: seo

Are you giving it enough klout?

October 19, 2011 3:43 pm Leave your thoughts

As we all know the Internet is a very powerful tool.  Measuring just how powerful your website and online brand is can often be tricky.  Is it about how many unique visitors you have? How many people tweet about you each day?  Or how many hits a day you have on your website?  What do you measure and why?    Well the simple answer is all of it!  Your next question is probably how?  Well at MyMarketingAID we specialise in helping you to ensure that your website is highly influential and recognised and that is where Klout comes in. MyMarketingAID is here to help you find your Klout score. A score that is essentially a ranking of how useful and valid your online content is to your audience.   Basically the higher your Klout score the better your content and more engaged your audience is!  Simple really! The Internet is…


Google Panda

October 14, 2011 9:00 am Leave your thoughts

What is Google Panda I hear you ask?   Well for those of you that want to get up to speed, it is a rather clever little algorithm that Google have reffered to as ‘Google Panda’ that aims to improve search results. The idea is that it will stop more duplicate content websites and rank higher those websites that contain high quality articles, blogs, copy and content that is SEO rich. This is the kind of news that we at Mymarketing AID love! Mymarketing AID have done some research on the latest on Google Panda (it is quite a quiet and secluded creature you know!) and can now give you an update. It is thought that in recent weeks, although no one can be quite sure when, Google Panda was updated and released onto Google. A spokesperson for Google has said, “We’re continuing to iterate on our Panda algorithm as part…


SEO for beginners

October 8, 2011 12:29 pm Leave your thoughts

Search Engine Optimisation (SEO) is imperative for your website or blog if you want them to be seen at all!  Mymarketing Aid is always on hand to help you with this but for now let’s just explain the basics of SEO. SEO is a tool to make your website accessible to search engine – Google, Yahoo, Bing – when a query is fired at them.  SEO is about getting your ranking on the search engines as high as possible.  It’s known fact that in the main, people search on the first listings on a search page so it’s important to get your website ranked as high as possible. One of the ways this is done is by using keywords in your web copy.  Keywords are the words that searchers will use when looking for your services or products.  So when you are writing web copy or your blog, remember to…


Things you need to know about Facebook’s latest update

September 28, 2011 7:29 pm Leave your thoughts

If you’re into social media site Facebook and 30 million people in the UK are, you’ll have noticed the changes; you’ll have noticed the moans and groans and rumours of other users too.  It seems most of us don’t like change maybe that’s because we don’t understand it? Mymarketing AID’s thought is that in a few months time we won’t remember how it was before!  So let’s just suck it and see. What are the changes Every Facebook ‘home’ page has a ‘Ticker’ in the top right hand corner.  This moving stream of information brings you ‘live’ real-time updates about your friends’ activities.  You can’t get rid of this Ticker but you can minimise it.  More of that later. The new style News Feed can help you personalise your account.  It’s a bit like SEO!  The more you interact with certain types of information it tells Facebook what interests you …


Copywriting services at mmadigital

September 23, 2011 4:42 pm Leave your thoughts

Do you ever get stuck for words?  Do you ever have trouble condensing what you want to say into the 140 characters for a tweet? We all have blank moments but you can’t afford to let them show in your web copy or other marketing materials.  Mymarketing AID have a team of professional copywriters and marketing professionals who can do this for you; words are our business. We can undertake any kind of copywriting for you from web copy – your shop window on the Internet – to email marketing campaigns, from blog writing to press releases.  Our team can write copy for your promotional materials or direct mail campaigns. We can make sure that the copy is SEO friendly so that you are picked up in search engines and increase your ranking.  This is vitally important to ensure you are ‘seen’. It’s just one of the professional services we…


SEO services from MMA

September 16, 2011 6:26 pm Leave your thoughts

SEO or Search Engine Optimisation ensures your website, webpage, blog or video is more visible.  It is no good having all that valuable information about you or your products sat in the ether if no one can find them. Mymarketing AID can work with you to optimise your Internet visibility and build your business. SEO is one of those acronyms which seem to cover the real meaning in a cloud of jargon that many of us don’t understand – and when we’re told its meaning in full we just nod and make out we understand! However mysterious the term, the team at Mymarketing AID can make sure that the search engines that need the information understand it! Mymarketing AID know how these search engines work and experience tells them what people search for i.e. the actual words typed into search engines like Google, Yahoo and Bing.  With this knowledge they…


How Mymarketing AID can help personal Injury law firms

September 14, 2011 2:29 pm Leave your thoughts

Are you a personal injury law firm and have you been in panic about the future of procuring business since the news broke last week about the banning of referral schemes? No need to panic, Mymarketing AID has been pro-active in explaining how they can help personal injury law firms. The law firms that have in the past depended on buying leads from companies like the National Accident Helpline stand to be hit by not only a drop in clients unless they up their marketing game, but also a drop in payment for cases they do win. Mymarketing AID has a specialist digital package ready for just such law firms to maximize your marketing and consequently minimize your loss of clients.  The packages from Mymarketing AID which can be tailored to you can help generate leads. Our digital marketing package can include using Mymarketing AID for a full marketing consultation…


10 reasons to call us if you’re an SME in Manchester

September 10, 2011 2:31 pm Leave your thoughts

If you are a small or medium sized business in the Manchester area , the chances are you don’t have a dedicated marketing department, much less a team dedicated to your online marketing, an area you may not have dipped your toes yet. We have some good news for you! mmadigital based in Manchester, Liverpool, Birmingham and London can help.  Digital marketing is a fast growing way of getting your business – whatever it is – seen in your marketplace.  We know the digital marketing business well – we are experts in this field.  Here’s what we can do for you: 1. Marketing review We can assess your current marketing plan to see what is working and what isn’t; we can revamp your plan and work with   you to achieve these. 2. Use us as a Marketing consultancy To take a good look at all your marketing activities, evaluate and assess strategies…


YouTube Searches

September 7, 2011 9:40 pm Leave your thoughts

If you are using videos to promote your business, mmadigital advise that optimisation just like SEO for websites is vitally important for your video to be found.  As YouTube is the prime location for video publication you should think seriously about how you ensure your video ranks high in the viewing stakes. mmadigital recommend the following tips for getting your videos seen and of course are always on hand to facilitate these for you. Make sure your titles include key words which relate to the content of the video.  Your principle keywords should also appear in the file name you give your video.  Remember there is a restriction to the number of characters within YouTube searches of 60 characters. More keywords and phrases should be included in your description when you list your video.  Although again only a limited number of characters – between 50 and 70 – show in…


What is SEO and how can it help your business?

August 24, 2011 5:09 pm Leave your thoughts

SEO or Search Engine Optimisation to give it its full title is a way of promoting your digital presence, your website in particular but also your blog if you have one. Organic SEO makes sure that search engines find your website via keywords or phrases that rank your listing higher in the search engine stakes. The more times your site or page appears in the search engines the higher up the page you are listed. In turn, this makes you more visible to a higher number of searchers so that when they are looking for something you can offer, your website comes higher in the search engine listing.  The very way that search engines list, encourages us to look at the top listed sites that match our search criteria first. Experts will consider the search engine that your target audience use most.  However there are three main search engines and…