The new iPad – all you need to know about its new features

March 15, 2012 9:34 am

So, once again, Apple have made a big announcement. With months of speculation it has finally led to this. What is it? The launch of the new iPad. Its name? Well, the ‘new iPad’ of course! This 4G LTE iPad has some great new features including a 9.7-inch retina display. Without getting too technical here are some of the features of the new iPad and what they will mean to you. 1.Retina display The unique retina display means that the new iPad has a million more pixels than a 1080p HDTV. All you need to know is that it is crystal clear. 2.iSight camera Apple decided to upgrade the camera in conjunction with the retina display. This means that it will take 5-megapixel still pictures. When it comes to videos, there is now an automatic stabalising feature which means your photos and videos will be of extremely high quality. 3.LTE…

Advice from the Dragons Den

January 25, 2012 7:35 pm

We all know that we have to use the web to get the best results for our business, right? Well, Doug Richard, the serial entrepreneur, and one of the original investors of BBC’s Dragons Den, is crying out for SMEs to increase their online activities. Why? Quite simply because it will help you grow your business and make more money! Doug Richard was recently in Manchester to launch his Web Fuelled Business Programme and said, “The key about online trading is to make sure your customers can find you and that if they’re searching for your products on Google, the chance of discovering you should be high. Search engine optimisation is really important.” SEO is certainly the key factor in enabling your customers to find you. But having an online presence these days is not just about having a website. As Doug Richard points out, social media is also key…

10 things you need to do in 2012

January 7, 2012 6:15 pm

You’ve taken down the tree from reception, got over the humiliation of the office party and you’re back at your desk with a whole year ahead. Don’t be sad! There is so much to look forward to in 2012. On your marks … 1. Get up to speed. Elvis isn’t king, content is. And if you don’t have time, outsource. 2. You need a marketing strategy. Take time out to plan. TODAY! 3. If you haven’t started already, get going with your social media. It’s essential. 4. Measure results. There are loads of analytics tools available so use them. 5. 2012 is the year of photo and video social networks – check out Pinterest, Instagram and Tout. 6. You need to be more agile in 2012. Planning a campaign for 6 months? Pah! 7. Don’t write off email campaigns. This old friend will get you results. Fact! 8. Video is…

New report for SMEs

6:10 pm

We’ve spotted a new report from Borrell Associates which looks at SMEs and the use of social media. The report highlights the increasing demand for social media by SMEs, and shows that: Between 45% and 70% of SMEs already have a social media presence – mostly Facebook Social media marketing was just behind paid search for SMEs in 2011 Most use new customers as the key metric, with additional followers coming in at number two On average each SME has a network of about 250 followers We all know the huge benefits of social media, and that you cannot afford to ignore it. So if one of your new year resolutions is tackle your Tweets, you can always ask us for advice. We like nothing more than talking about this stuff! Or if you’d rather we just did it for you, no problem. Call us or email us.

A review of 2011 – what a year!

6:04 pm

So much exciting stuff happened in the wonderful world of marketing in 2011. Here are just a few of them. Social media dominates A report by Experian shows that Facebook accounted for around three per cent of all searches in 2011 – a whopping 46% rise on the previous year. This makes it the most visited website for the second year. Overall social media related terms accounted for 4.18 percent of the top 50 searches. Britain – a nation of online shoppers The International Communications Market report found that 79% of British web users had already bought something online, nine out of ten had looked at shopping websites and the average time spent on them in January 2011 was 84 minutes. The Google+ craze Google+ grabbed the number two spot on Google’s list of fastest rising searches in 2011 with searches shot up by greater than 10000%! Phone frenzy It’s…

A health kick

January 5, 2012 2:04 pm

mmadigital would like to wish you a Happy New Year. Hopefully you have had a well deserved rest and are now ready and raring to go this New Year. January is one of those times when we take a look at ourselves and think about what we might do differently. Maybe you have plans to start running? To join a gym? Or to eat better? Whatever it is chances are it is health related in order to give your body an overhaul. But what about your business? Keeping your business healthy and getting it ready for the New Year is something that we are keen to help you with. When it comes to the marketing of your business there is no better time to review it than at the start of the year. As with all resolutions you can often begin with some great ideas but following them through is…

Give your business a health check

December 12, 2011 4:57 pm

Book a free marketing health check and receive £50 of John Lewis vouchers on us – just in time for Christmas. As it’s almost Christmas and we’re in a good mood, we’d like to give you £50 of John Lewis Vouchers when you book a marketing health check with us. So, what is a marketing health check?! 1. You chat to us face to face, on the telephone or online about all the things you’d like – to be number one on Google, a better website, more customers. 2. Then we tell you how to do it! We agree one off or monthly cost, we celebrate with a mince pie. 3. After a month we come back to you and brag about all the brilliant things we’ve done, plus we’ll pop £50 of John Lewis vouchers in your hand.  

The answer to all your digital marketing worries

November 22, 2011 3:48 pm

Want to get the most out of your marketing budget? Haven’t got the time or resources to employ a top notch marketing manager? Not sure what marketing activity you want to invest in? Have a project that you need help with? Want to be able to measure the results of your marketing? In these ‘uncertain times’, more and more businesses are outsourcing their marketing. Why? Because it just makes sense. Ok, so you have a one off project or a particular area of your business you need help with. You don’t want to go through the pain and expense of recruiting a Marketing Manager only to find out all of your efforts are not paying off. This is what you do. You give mmadigital a call. A marketing expert comes to your office and you’ll tell them what you want to achieve. You agree together how you’re going to achieve…

Top 5 reasons to sign up to our newsletter

October 26, 2011 4:52 pm

Here at MyMarketingAID we love to share and receive news. News is core to what we do and we love letting you know what we have been up to. We are proud of what we do and we want to share all that goes on at MyMarketingAID.   Here are our top 5 reasons to sign up to our newsletter 1.Time out Work can be a hectic and crazy place. We all need a few minutes in the day to have a bit of time out. Well why not combine a bit of light reading with a cuppa? Put the kettle on and open up MyMarketingAIDs newsletter and have a break! It is full of news and inspiration to give you the energy boost you need. Oh and a chance for a quick caffeine kick too! 2.Top stories At MyMarketingAID we love to keep up-to-date with what is going on…

mmadigital’s top 5 tips to generate more business online

October 18, 2011 4:30 pm

Everybody thinks they know what is best for your business. Luckily for you, we actually do. As a full service digital agency we know exactly what to do to generate more leads for your business, and here’s our top five to get you started: 1. Make your ‘shop window’ attractive – Your website is one of your most powerful business tools. Make sure it not only looks great, but is generating business   2. Invest in Search Engine Optimisation (SEO) – make sure you’re on page one of your customers search results (or if you’re a client of ours … position one)   3. Use social media – listen to your customers, talk to your potential clients, watch what your competitors are doing   4. Online video production – it’s cost effective, simple to host and easy to share with others. It’s the next best thing to a face to…