5 ways to give your business a boost this January

January 12, 2012 12:33 pm

For many businesses January can be a slow month. After all the relaxation over the Christmas holidays it can be tough to get back into the swing of things. Alternatively it can be so busy that you simply don’t have time to plan and take stock of what needs to be done this year. Well here at Mymarketing AID we have a few helpful ways that you can give your business a boost this January. You see, at Mymarketing AID, we are always looking for handy hints and tips that are simple to implement but have a real impact on your business. Get social media savvy If you are yet to hop on the social media bandwagon then make this month is the month that you do. Facebook, Twitter and LinkedIn are great ways to promote your business, get your name out there and let everyone know what you are…

6 reasons to use video to promote your business

January 7, 2012 6:18 pm

2012 will see the rise of the video. With new tools and platforms emerging all the time, SMEs are able to distribute videos easily, leveling the playing field with larger companies. Video allows you to engage with your audience as well as increase your SEO. 1. Grab your customers attention instantly 2. Explain what you do quickly and simply 3. Get priority listings on Google 4. Instils confidence in your brand. A quality video = a quality business 5. Bring your website up to date 6. It will cost you nothing! It should easily pay for itself in increased sales Take a look at our company video – http://www.youtube.com/watch?v=Nh0ucUYgqlg The cost of video production is less than you think. Book a free video consultation with us by emailing us here

Top Twitter tricks

December 12, 2011 5:00 pm

Just when you thought Twitter couldn’t get any easier, check out these cool keyboard shortcuts. Go on, give them a go. N= New Tweet T = Retweet GR = Mentions GH = Home GP = Profile / = Search M = Direct Message “.” =Load new Tweets And if you want more, just press shift and ? for a list of all keyboard shortcuts! And to make Twitter even easier? Let usmanage your social media for you!

Google +1 – what on earth does it do?

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Google +1 may affect how your site ranks in search engines. +1 is a way for Google users to say they like your website or a specific page on it clicking a +1 button that looks like this on your web pages. If someone “likes” your site then it appears in search engine results. Google have also indicated that they will use the “likes” from the +1 button along with many other ranking factors to help rank your website in Google. Google’s +1 buttons are more common than the tweet button on major web destinations. Add the +1 button to your website so that your visitors can click on it to “like”. If you are interested in having the +1 button added to your website, email us here.

Where to spend your marketing budget in 2012

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Every man and his dog seems to know how you should be spending your marketing budget these days. But the truth is, what works for one business may not work for another. Just because your competitors are spending squillions of pounds on the latest craze, doesn’t mean you should be doing the same. It also depends at what stage your business is. If you’re a start up then you’re going to need a website built, if you’re an established company and need to boost your web traffic then you should invest in SEO. There is also your budget to consider, do you have £1,000 or £10,000 to spend on marketing? If you’re more Scrooge than Cratchit, the results you’ll achieve will differ greatly. According to a recent report published by econsultancy: 72% of responding companies say their digital marketing budgets are increasing this year, and this figure is up from…

Christmas Special from mmadigital

December 7, 2011 9:44 pm

Another year is coming to an end.  Has your marketing strategy worked for you this year?  Has it gained you more customers, got your name out to a relevant audience?  Have you adopted a marketing policy for your social media?  Or do you feel you need to think again or worse still, don’t know? Sign up for  our free marketing health check before Christmas and as it’s the season of good cheer, we’ll send you £50 worth of John Lewis vouchers.  Sounds like an offer you can’t refuse? What does a health check involve?  We discuss with you either face to face, on the telephone or online about all those things you’d like to achieve such as a number one rating on Google, a more dynamic website, or simply more customers. Our team of experts will tell you how we can achieve these things for you.  We’ll agree a one…

Google + for your business

December 1, 2011 2:31 pm

Although Google+ is still in its infancy, it has gained 40 million users in just a few months which gives some indication of its pick-up and how ‘hot’ it is. You no longer need an invitation to join and businesses can build their own Brand pages for visibility and SEO purposes. Stream Its features, whilst similar to other Social Networking sites, have some extras and of course different names. Google+ Stream = newsfeed but using the Circles feature with Stream means you can switch which Stream you see at any time i.e. click on your business circle when in Stream and only get newsfeed from that Circle. This is a useful feature and helps to maintain that ‘clean’ appearance. Similarly if you want to update your status, just click on share to select who you sees your updates – one friend, a selected circle or everyone. Search and Sparks Using…

Top 5 Google+ tips

November 22, 2011 4:04 pm

Google+ is one of the hottest social media topics around. Unlike Facebook and Twitter, it is focussed on targeted sharing – this is what Google calls ‘circles’. Circles are small groups of people such as colleagues and friends. Another feature of Google+ is ‘hangouts’. Instead of asking someone to join a group chat, you choose to ‘start a hangout’ and a message goes out to your circles, letting them know they can join you. One of the most important features of Google+ is Google +1. This is a way for Google users to say they like your website or a specific page on it clicking a “+1” button. If someone “likes” your site then it appears in search engine results with a +1 icon. Google have also indicated that they will use the “Likes” from the +1 button along with many other ranking factors to help rank your website in…

How to drive more traffic to your website

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According to recent report, SEO is the number one source of leads for both B2C and B2B marketers. 57% of B2B marketers said SEO was their primary source of generating leads, while 41% of B2C marketers said the same thing. Mymarketing AID are SEO experts, offering paid, search and local SEO services. And as it’s nearly Christmas, we’re feeling generous! We’re offering a free SEO health check if you make an appointment before 1st December 2011. Your SEO health check can be face to face at your office, online or over the telephone. You won’t get a pushy sales person getting you to spend money you don’t need to. We’ll listen to what you want to achieve and come back to you with a list of things we can do. Plus, we won’t ask you to sign any contracts. To book your free SEO health check, simply email us here…

The truth about why people are not following you on Twitter

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The one thing that frustrates us is when people say Twitter doesn’t work for them and that it’s a waste of time – a fad! Ahem, 175 million people would disagree! It may not be ‘working for you’ because you’re doing it wrong! Here’s a list of things that you could do to increase your followers: If you’re following 1000 people, have 20 followers and no updates, you’re not going to get followed. It’s not rocket science! If you have a rubbish Avatar it will reflect on your brand. And if you don’t have one at all… say no more. Stop giving it the hard sell. Nobody wants to hear about how great you are in every Tweet. Balance it out with interesting Tweets that people actually want to read. No location, website or bio? Twitter is all about being brief. Make use of every inch available to encourage followers.…