Keep tweeting and boost your Google rankings

May 4, 2012 11:29 am

Tweet, tweet! The latest research, conducted by Branded3, highlights the fact that Twitter and Google rankings have a positive correlation.  The research has shown that the number of times your business or brand is mentioned on Twitter will increase your Google ranking. Now, you might be thinking ‘well I already knew that’, but what will help your case, especially if it is your job to prove it, is numbers.  Business owners and managers always love numbers! And here they are, the proof. – After around 5,000 tweets average ranking improves – URL’s with over 7,500 tweets tend to rank in the top five results – Average rankings are heavily correlated to the number of tweets about each URL Twitter has over 140 million active users, tweeting every second of every day.  It provides researchers with plenty of information to go on, much like the guys at Branded3. But how can…


Responsive web design and why it’s more important than ever

May 2, 2012 3:55 pm

At some point this year, the number of people who view websites on a mobile device will overtake the number of people who use desktops. This is a significant milestone in the digital world, as it completely changes priorities in what devices we should be designing for. It’s not a case of designing for the majority, it’s about designing a website that adapts to the device that it is being viewed on – simply responsive web design. The desktop version of our website is full size and the landscape tablet version is slightly more condensed (this doesn’t mean zoomed out to fit it all in, the layout sections actually change position  and the images and videos resize accordingly. If you flip the tablet round to portrait, the layout sections change once again. Now the part we love is when you view our site on a mobile phone! Our navigation menu…


Why you should choose a full service digital agency

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Now that we have rebranded, relaunched, restructured and refocused we felt it was about time we told you why you should choose a full service agency! After all of our hard work growing from Mymarketing AID to mmadigital we thought it was only right we let you into our world of digital and what it can do for you. So, on that note, here are the top five reasons you should chose a full service digital agency: 1. Expertise  When you employ a full service digital agency you are getting all of their expertise in one go.  A full service digital agency will have everything from social media to SEO and web expertise to mobile knowledge.  Tap into it.  Question them and soak it all up.  They know stuff, so make sure you ask them! Keep them on their toes.   2. Access all areas  You will have access to each area…


We’ve grown!!!

April 29, 2012 10:54 pm

We are absolutely delighted to share our news with you all!! My Marketing Aid is now mmadigital – flexible and forward thinking digital agency. To celebrate our growth we wanted to share our success story. We believe our growth is testament to the excellent services that we provide to our clients; if we can achieve this with our company, we can do it for yours! mmadigital is the culmination of the hard work and quality services of the team that were originally “My Marketing Aid”. My Marketing Aid began as a digital marketing consultancy by Dez Derry, Managing Director. His industry knowledge and unique approach to marketing enabled the company to deliver excellent results for companies wanting to grow. With the focus always on quality, delivering excellent results and adding value to businesses in ways other companies don’t, the client list quickly grew. As the services expanded, the My Marketing…


How to use Twitter for blog inspiration

April 18, 2012 8:30 am

When it comes to writing a blog it can be hard to think of new, innovative ideas. If you have chosen social media as a tool for your business, which you should, then a blog is key to that. Chances are, if you have been writing a business blog for a while you have often hit a brick wall. It can be difficult to think of new ideas, fresh information and things that will really get your customers talking. Remember your blog shouldn’t just be a sales tool, it should offer your readers something more. Well, there is a way to get new inspiration every day. You may already be using Twitter to let your clients know what you are up to, but you can use it to get blog inspiration too. But how? Well here are a few tips on making the most of Twitter for your blog: Be…


How to use social media to get your video ‘out there’

March 27, 2012 7:48 am

If you have spent time creating a fantastic corporate video then you will want to shout about it. Chances are you are already using Facebook and Twitter on a regular basis. But there are other social media tools you can utilise. Here are some handy hints on how to use social media to really spread the word: 1. Blog about it If you write a business blog, which you should, why not write a few posts about your video? You could let your clients and blog readers have a sneak peek before you release it. On the launch day of your video you could showcase it and explain what you did and why you did it. Everyone loves a bit of inside info. 2. Tweet, tweet Use your current social media profiles such as Facebook, LinkedIn, Google+ and Twitter to promote your video. You could run a teaser letting your…


Blogging benefits for business

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Blogging can have a fundamental impact on your business and your customers. According to Hubspot, companies that have a blog and actively use it receive, on average, 55% more website visitors than those that don’t. There are so many benefits to adding a blog to your website. And it’s not just the case that all the cool people do it so, you should too. Here are just a few of the benefits: Depth Adding a blog will deepen the relationship you have with your clients. You should view your blog as regular communication with your clients. Letting them know what you are up to and providing them with useful tools. Credibility As a business owner you are an expert in your field. Whether you sell cars, construction services or shoes, it doesn’t matter. What matters is that you talk about what you know. By providing a blog you are highlighting…


Twitter celebrates its 6th birthday

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As Twitter celebrates its 6th birthday this month, it is time to look back on its success. From its small user base it has grown into the 140 million-strong tweeters. Over the course of any one day, active tweeters send more than 1 billion tweets. The power of this ‘bluebird’ social media network is astonishing. What it has achieved in the space of six years is, quite frankly, mind blowing. Twitter is utilised on a daily basis by world leaders, celebrities, businesses, both large and small, as well as mums, students, activists, the list is endless. So what are the defining moments in Twitters 6 year lifespan? March 2006 – March 2010 Well it all started in March 2006 when co-founder Jack Dorsey created Twitter. His first tweet to the world said simply, “Just setting up my twttr”. By April 2007 Twitter had become its own company. By November 2008…


The UK, the internet and the economy – everything you need to know

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Did you know that the internet contributes to 8.3% of the UK economy? Quite an impressive figure don’t you think? It is even more impressive when you learn that this is the biggest share out of all the G20 countries. The latest study on the UK, the internet, and the effect it has on the economy, has been conducted by the Boston Consulting Group (BCG). If you are a ‘hard fact’ person then look no further. Here are some great facts to show you the exact impact the internet has on the UK economy. The facts: The internet economy was worth more than £121bn in 2010. This accounts for more than £2,000 per person 2010 saw around 13.5% of all purchases conducted over the internet. This is set to rise by 23% by 2016 The UK internet economy is expected to rise by 11%, per year, over the course of…


How technology hooks us in

March 22, 2012 5:44 pm

The Ideal Home Show at Earls Court (until 1st April) has seen some changes over the years not least in gadgets.  From the vacuum cleaner to the fridge to the microwave, the show has highlighted what have all been seen as radical changes in their day. This year, the shows 104th, the House of the Future highlights a number of ‘improbable’ high tech suggestions.  As they are rolled out new gadgets or technology always seem improbable. The smelly robot One of the interesting new inventions is a device, the Olly, which fills the room with strawberry scent when you receive a new tweet.  The Olly basically tunes into what you’re up to online.  This smelly robot as MSN refer to it, might waft your partner’s perfume or aftershave through the room when they Facebook you.  There are possibly many more opportunities for it to tune into what you are watching…