Telephony Tracking

While developing integrated marketing communications, from search engines, email, PPC and social media to radio and TV, it can be very difficult to determine which of your marketing activities has prompted your customers to call you.

Measure your traffic

Mymarketing AID can measure your inbound traffic online and offline.  By integrating telephony into your website coding, you will gain useful information about where you traffic is coming from and what the user is interested in.

Market insight

Our telephony solutions range from determining which advertisements drove users to your site, right through to showing you which pages of your site users are clicking on and the length of time they spend there.

The integrated telephony system also automatically records telephone conversations which can then be used for future training needs.

You can then use all this information to profile your audience, understand market trends and identify the best marketing activity that generates responses.  Your future marketing activity can then be further strengthened and targeted.

Effective tracking tool

Whether you are a small business who seeks to know how effective a specific advertisement is, or a larger business with multiple advertising channels and messages, telephony is an effective and accurate tracking tool to measure your marketing activity.

To find out more about telephony tracking, call Mymarketing AID on 0161 4520311.